No child should have to face a life-threatening illness. But when faced with a life-changing diagnosis, Make-A-Wish has the power to change how a child approaches such a trying time and forever impact their life. Make-A-Wish Central New York® aims to “enrich the human experience with hope, strength and joy.” Not only do wishes impact the child with a life-threatening illness, it forever changes the lives of those around them.
In addition to my personal project on Lockerbie, I will also be producing a series of branded content pieces for Make-A-Wish Central New York®. In an attempt to pursue branded content, and continue to combine my passions for documentary storytelling, as well as commercial films, I will work with "MAW" over the next few months to promote the work, and growth, of Make-A-Wish Central New York® by exhibiting past, future and current stories of wishes, and the impact these wishes have on both the child and those around them, through emotional and telling video content. Providing MAW with promotional material to grow and strengthen as an organization.
The final product will be a series of 3 short pieces that tell stories of the life-changing work MAW does, and will provide MAW-CNY with new marketing materials.
I'll be updating Instagram regularly; follow along: #MAW426